One question. One complete answer.
No preamble, no build-up. If you came here from an AI assistant, the answer is the first paragraph.
One question on the panel“Best Korean sunscreen for oily skin?”
- ChatGPTnamed
- Perplexitynot named
- Claudenamed
- Gemininot named
- AI Overviewsnot named
2 of 5 — one question’s contribution to a named rate measured over forty.
Does ChatGPT actually read my website?
How ChatGPT reaches website content, which crawlers matter, and how to verify your site is reachable.
How do I check if ChatGPT mentions my brand?
A repeatable method for checking whether ChatGPT names your brand, and why a single check tells you almost nothing.
Is AEO worth it for a small brand?
When answer engine optimization pays for a small consumer brand and when it does not, with the honest cases against it.
What is a good named rate?
Why there is no universal named-rate benchmark, what to compare against instead, and why Searchd does not publish a target trajectory.
Why does AI recommend my competitors instead of me?
The five causes Searchd diagnoses when an AI assistant names a competitor rather than your brand, and how to tell which one applies to you. Searchd has run no client audits, so the order in this answer is the one we scope against, not a measured frequency.
Find out what AI says about your brand.
Send us your brand and category. We run 20 buyer questions across five engines by hand and send you the transcript within 48 hours.
- What arrives
- 20 questions, 5 engines, every answer quoted in full
- Who sends it
- Snow Lee, by hand, from Seoul
- Your email
- Used to send the report and reply about it. Privacy.
| Buyer question | Engine | Named |
|---|---|---|
| best Korean sunscreen for oily skin | ChatGPT | not named |
| K-beauty sunscreen that does not pill | Claude | named |
| Korean skincare brands sold at Ulta | AI Overviews | not named |
| …17 more questions, with the verbatim answer and every source cited | ||