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    <description>Searchd is an answer engine optimization (AEO) agency built to get Asian consumer brands named — and named accurately — in ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews in their export markets.</description>
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      <title>AEO vs SEO: what actually changes</title>
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      <description>The technical foundations are shared. The content shape, the off-site work and the definition of success are not. A practical breakdown of where the two disciplines diverge.</description>
      <pubDate>Thu, 03 Sep 2026 00:00:00 GMT</pubDate>
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      <title>Why your Korean brand is invisible in US AI search</title>
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      <description>Four structural causes, and why we expect them when an Asian consumer brand goes absent from AI answers in an export market — none of them about product quality — and the order to check them in. Searchd has run no client audits, so this is the order we scope against, not a measured frequency.</description>
      <pubDate>Wed, 02 Sep 2026 00:00:00 GMT</pubDate>
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      <title>What makes a passage get cited by an LLM</title>
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      <description>Language models retrieve chunks, not documents. The six properties Searchd checks a paragraph against before deciding it can be lifted into an answer — with before and after rewrites.</description>
      <pubDate>Tue, 01 Sep 2026 00:00:00 GMT</pubDate>
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      <title>Amazon listings vs your own site: which one AI cites</title>
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      <description>Where a cross-border brand entered a market through a distributor, the marketplace listing is a candidate source of record for its product facts — and it may be the one an assistant cites. How to find out which one yours cites, and what to do about it.</description>
      <pubDate>Fri, 28 Aug 2026 00:00:00 GMT</pubDate>
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